RuralFly was established back in 2018 by Ajay and the team of Ajay Swaroop Sharma. RuralFly is based from Jaipur, Rajasthan, India. India where tradition meets creativity, RuralFly was born. Our journey began with a simple yet powerful vision: to uplift the skilled hands of rural women artisans by transforming fabrics into beautiful, handcrafted items. At RuralFly, we believe in the magic of upcycling and rural crafting.

2. Supporting Rural Artisans

Every item you find at RuralFly carries the story of the women who crafts it. Our talented rural women artisans, who have passes their skills through generation to generation,   now have the opportunity to showcase their crafting skills to the world. Our Rural Artisans are the main pillar of our small business.   By supporting our small business, you are not just purchasing a product; you are investing in the lives of these women. Your support helps them gain financial independence, provides them with a stable source of income, and allows them to continue practicing and preserving Indian crafting skills.

3. Preserving Indian Culture

As we know India is worldwide famous for its architecture, art & crafting, food, festival, culture and history.  India’s rich cultural heritage is woven into every fabric, every stitch, and every design that our artisans create. Through RuralFly, we aim to preserve and celebrate this cultural legacy. By using traditional techniques and patterns, our artisans keep age-old crafts alive, passing down their knowledge to future generations. Each handcrafted item is a tribute to India’s vibrant history and a reminder of the beauty that lies in handmade creations.

4. RuralFly Commitment to Sustainability

At RuralFly, sustainability is at the heart of everything we do. Upcycling is not just a trend for us—it’s a commitment to making the world a better place. By recycling fabrics, we reduce waste and minimize our environmental pollution.

Our handcrafted items are not mass-produced; they are made with love, patience, and attention to detail, ensuring that each piece is unique and made to last long.  If we waste less recycle more, the earth will thank us.

5. The Team Behind RuralFly

The team of Ajay, behind every product at RuralFly dedicated to making our vision a reality. Our packing staff ensures that each item reaches you safely and beautifully presented. Our e-commerce and marketing teams work tirelessly to share our story and connect with customers like you, who value craftsmanship, sustainability, and the empowerment of rural communities. From an individual to we become a strong community. Together, we are more than just a business—we are a community

RuralFly Vision and Mission

Our vision and mission is simple, RuralFly want to support local artist by giving them financial independent, increase women empowerment by showcasing their crafting skills  to the world, preserving the legacy of rich Indian heritage, to aware people about importance of recycling and sustainable fashion, increase job opportunity for those who are belong from small towns and has no degree or uneducated, help to save environment, helps in  to grow Indian economy, give our team a friendly and familiar environment. Accomplishing our vision is our only missio

By choosing RuralFly, you are not only getting a beautiful, handcrafted item but also contributing to a larger purpose. You are helping to create a world where art, culture, and sustainability thrive, and where rural artisans are recognized and valued for their incredible talents.

Customer Satisfaction

In Indian culture we considered customer as a god, working place as temple and working equipment as a god statue. We worship them, you are our customer it means you are our god and it’s our responsibility to fulfill our customer needs and requirement.

We know buying product online can be a little scary, but don’t worry RuralFly won’t disappoint you. If you are not totally thrilled with RuralFly purchase, just let us know! We will help you with a return or replacement. Your happiness is the heart of our craft. Every handcrafted piece is made with care, ensuring that it not only meets your expectations but also brings joy and meaning into your life. The team of Ajay always available for our customers.  At RuralFly customer satisfaction is our greatest reward.